Color plays a powerful role in how people connect with your brand. The right palette can communicate warmth, trust, creativity, or professionalism—often before a visitor reads a single word. Whether you’re refreshing your brand, designing a new logo, or simply...
Just like the colors in your home, what you choose for your website can have an impact on how a person feels. As color guru Leatrice Eisman says in her book Color – Messages & Meanings: A PANTONE Color Resource, the usage of color is “a means of...
